Skip to main content

Welcome

Systel Printing understands that our customers want their business, products and image conveyed professionally and strategically throughout their marketing efforts.

We care about our customers and want to make your printing experience effective and efficient. Systel Printing has the skill, talent and time to learn about your project and needs and meet just about any deadline you may have.

Since opening in 2004, Systel Printing Services has strived to provide uncompromising quality and excellence to our customers.. With a drive and a passion for quality, attention to detail and innovation, Systel Printing Services uses expertise and enthusiasm to exceed the expectations of our customers.

We will meet your deadline!

  • Brochures
  • Catalogs
  • Postcards
  • Flyers
  • Newsletters
  • Banners
  • Invitations
  • Posters
  • Business Cards
  • Bindery & Finishing
  • Mailing Services
  • Commercial Printing
  • Digital Printing
  • Design Services
  • Print on Demand

Marketing to Millennials: Just Tell a Good Story

There’s a new kid in town and they’re looking to spend. Yes, our latest young professionals that have been coming online in recent years are from the millennial generation. And these aren’t your parent’s consumers. If you’re looking to get a piece of their pocketbook, you have to understand how to change your marketing message to grab their attention—and there’s a lot of noise for them out there. Here are a few ways to have some impact in the market.

Find Your Zen
If you’re going to market to millennials you have to think about your business holistically. You can’t force marketing on your product or a millennial won’t buy your product—or your message. Product design and the marketing message are inseparable. Think Apple. So take a look at your products and truly understand the “why.” This will give your marketing meaning.

Get Real
Millennials can smell a rat. They’ve grown up sharing their lives with the world. They want authenticity in their relationships, and that includes relationships with the companies that sell them their stuff. The easiest way to understand how you can market to them is to listen. This will give you an opportunity to weave your product story into their story and show them that they’ve been heard. Speak in their language. The casual tone may bother you at first because it may feel unprofessional. But the kids will dig it if you do.

Let All of Those Emotions Out
If you develop a good story around your products, it humanizes your brand. Now you’re a person talking to a person. That’s the foundation of human existence. That vulnerability may have you squirming in your seat, but you’re going to build a level of trust that millennials crave.

  • “Working with Systel to achieve our printing needs has been phenomenal. With Systel Printing, we are guaranteed excellent quality prints and affordable pricing. Not only does Systel provide exceptional printing services, but they also support our business in many other ways that aide our mission of “enhancing health, life and survivorship.” - Willonda T

Powered by PrinterPresence