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Systel Printing understands that our customers want their business, products and image conveyed professionally and strategically throughout their marketing efforts.

We care about our customers and want to make your printing experience effective and efficient. Systel Printing has the skill, talent and time to learn about your project and needs and meet just about any deadline you may have.

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Since opening in 2004, Systel Printing Services has strived to provide uncompromising quality and excellence to our customers.. With a drive and a passion for quality, attention to detail and innovation, Systel Printing Services uses expertise and enthusiasm to exceed the expectations of our customers.

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September 26, 2011

Get Your Marketing in Gear for 2012

Over this past year, you’ve read post after post and tweet after tweet about what you should be doing to better your marketing efforts. Well, 2012 is just around the corner (crazy, right?), and it’s time to actually take action on beefing up your marketing for the upcoming year. While planning your marketing for 2012, here are a few ideas to incorporate into your plan.

QR Codes
Quick Response Codes aren’t something new, but that doesn’t mean you’ve tried them yet. It’s time to realize that using QR codes isn’t about slapping one on a marketing piece and waiting to see what happens. You need to use them strategically to grow your business. Make sure you create a landing page on your website for each QR code you have so visitors that took the time to scan have a specific call to action and you can measure results.

Start a Blog
What better addition to your website is there than a blog? Okay, that was rhetorical—you don’t need to answer that. Having a blog on your website is a great way of building your brand and positioning yourself as an expert in what you do. Posting, even just once a week, shows that your website isn’t stagnant and that it’s constantly being updated. Plus search engines will find you for the specific area of expertise; and that means your potential customers will as well.

Send Out Newsletters
No matter what those bullies on the web are saying, print isn’t dead. Direct mail is still an effective way to attract customers. Sending out a newsletter is a great way to keep your company in the minds of your customers. Make it fun and educational, with content that your readers would appreciate. Heck, you can even include posts from that blog you just started. Remember to keep the newsletter short enough to read in just a few minutes so it doesn’t get thrown in the read later pile.

Think these marketing tactics through, try them out and watch your marketing, along with your business, grow. Get 2012 off to a great start by feeling great about your marketing. You should see some leads start to pour in—and that’s not a bad thing.

  • “Working with Systel to achieve our printing needs has been phenomenal. With Systel Printing, we are guaranteed excellent quality prints and affordable pricing. Not only does Systel provide exceptional printing services, but they also support our business in many other ways that aide our mission of “enhancing health, life and survivorship.” - Willonda T

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